The online community centered around Alex Pirouz is intended to teach current and aspiring entrepreneurs how to get the most benefits out of their LinkedIn profiles and communities. Building a strong network through this social site can make a substantial difference in growing all types of businesses. To be successful on LinkedIn, the resources that Alex Pirouz has put together teach easy-to-follow, step-by-step tutorials for enhancing any LinkedIn presence in any professional niche. A large number of social networks are launched and grow in popularity quickly, although LinkedIn hasn’t gotten quite the attention as some others. It’s actually a social platform that’s often not used to its full potential.
With the right knowledge, any business professional can turn LinkedIn into a powerful tool once he or she has made good use of the platform’s hidden features. According to recent data, LinkedIn ranks third behind Twitter and Facebook in terms of user participation and monthly site traffic. Although it has many of the same capabilities as Facebook, it’s considered a social platform with a professional vibe and a noticeable number of additional useful features. Careers and startup growth are the primary focuses of LinkedIn, and it allows professionals in a wide range of industries to make connections with one another. Included in these networks of contacts can be business partners, fellow college alums, work colleagues, and potential future employers. Businesses who establish a presence on LinkedIn can also turn it into a highly valuable marketing tool.
One of the first recommendations for using LinkedIn is profile customization. Any users can now add background photos that can showcase what professional niche they belong to. This feature is a helpful visual indicator for others in the same industry who may like to be added as contacts.
No matter what stage any user is in his or her career, LinkedIn is a great resource for building an impressive online identity. A significant part of this process is accomplished through LinkedIn’s mobile apps as well as its desktop-based site. LinkedIn apps can be installed on the iPad, iPhone, and several other brands of mobile devices. Recruiters on LinkedIn even have a separate app available for them to use for finding the best job candidates through LinkedIn. When job seekers join LinkedIn and follow any company, they will be able to see a variety of information about that company, including available jobs.
Information that brands post on LinkedIn can include industry news, marketing campaign materials, and invitations for followers to join in open discussions. These postings can easily strengthen online marketing efforts.