Data loss is cited to be the number one reason why businesses lose critical sales, marketing, customer, and financial data that are stored in emails and documents. While most people tend to trust that their data is safe in the hands of Google, you should always take precautions to protect you data from user errors, hackers, and access from stolen and lost devices.
Is your Google apps mail protected against data loss?
Besides the incredible ease of deployment, there are several reasons why most Google Apps have become the de facto provider of email services and other business tools. The main ones are expandability and interoperability. With Google Apps, you get everything that your business (irrespective of its size) requires to get most of its IT needs sorted out. But is that Google Apps Mail you use on a daily basis protected from data loss?
Well, the answer is: yes, to the extent of the Apps being accessible and available all the time. By and large, Google has a centralized hub that stores multiple copies of all your data and the chances of losing your data is zero. Nonetheless, there are scenarios where you are not covered. These include:
• Lost or stolen devices
• Accidental or intentional deletion of data by users
• Malicious action by hackers or 3rd party apps installed in a domain
• Ransomware cases—where data is encrypted by attackers who often demand ransom payment in exchange of decryption keys
Having a Google Apps mail backup is, therefore, the best way of ensuring that your data is protected against loss. While data is only retained for short period after deletion in Google Apps mail, a backup solution lets you store your emails or your entire account based on your previous permission settings—days, weeks, or even several years later. In a few clicks, most backup solutions will automate your domain level backup for applications, such as Gmail, Google Docs, Google Contacts, and Google calendar. You also decide on the Apps or services that you would like to backup or you can all of the data (or apps) on your domain, thus remaining very safe.
Bottom-line
Your Google Apps mail is one of the foundations of your business. In fact, nowadays, it is the focal point of your day-to-day conversations and your vital business operations. However, as highlighted above, there are scenarios where you can still lose important data. Having a Google Apps mail backup is a great step towards avoiding the uncanny situations where you find yourself scrambling to get back important emails that your customer support deleted a few weeks ago.